Website
A full website build or targeted improvements, with lead capture forms, booking pathways, and clear calls to action.
Most local businesses do not need more disconnected marketing tools. They need one system that captures leads, follows up quickly, organizes conversations, and makes it easier to book appointments.
Lead Capture and Follow-Up System
One connected system
Missed call?
Auto text-back
Follow-up
SMS + email
Illustration of how the system works
One connected system
The system
Momentum Marketing builds and manages that system using a conversion-focused website, CRM, automations, tracking, and optional paid advertising.
You provide the service. We make sure fewer opportunities disappear before they reach your sales process.
A full website build or targeted improvements, with lead capture forms, booking pathways, and clear calls to action.
GoHighLevel CRM setup with your lead pipeline, contact records, calendar integration, and appointment tracking.
Missed-call text-back, new-lead SMS and email follow-up, appointment and no-show reminders, and review requests.
Website tracking, lead source tracking, and lead status and task tracking inside the CRM.
Google or Meta advertising, added after the core lead system is installed or during the initial implementation.
Who this is for
Our founder owns and operates a med spa, so we know what it takes to fill an appointment book. This system is designed for businesses that are ready to grow.
Designed for businesses that:
This is not for businesses looking for guaranteed lead volume, guaranteed revenue, or a replacement for their sales team.
Core offer
Onboarding
Starting at
$2,000
Monthly management
$497per month
The exact onboarding fee depends on the amount of implementation required.
Website and Conversion Setup
Full website build or targeted website improvements · Mobile-first design · Clear service and offer presentation · Lead capture forms
CRM and Pipeline
GoHighLevel CRM setup · Lead pipeline · Contact records · Appointment tracking
Automated Follow-Up
Missed-call text-back · New-lead SMS follow-up · Email follow-up · Appointment reminders
Ongoing Management
Website hosting and maintenance · CRM and automation monitoring · Form and booking monitoring · Basic system troubleshooting
Onboarding pricing
Final onboarding pricing is confirmed after reviewing the existing website, offer, assets, and implementation requirements.
Option 1
Starting at
$2,000
+ $497 per month management
For businesses that already have a usable website and need the CRM, tracking, automations, calendar, and lead follow-up system installed.
Book a strategy callOption 2
Starting at
$2,500
+ $497 per month management
For businesses that need targeted website updates, new conversion sections, improved calls to action, and the complete CRM system.
Book a strategy callOption 3
Starting at
$4,000
+ $497 per month management
For businesses that need a new website, complete conversion structure, CRM setup, tracking, automations, and booking functionality.
Book a strategy callPaid advertising add-ons
Paid advertising is optional. It can be added after the core lead system is installed or included during the initial implementation.
Advertising spend is paid directly by the client to Google or Meta.
Add-on
$1,000per month
Includes:
Recommended for businesses starting with one proven channel.
Add-on
$2,000per month
Includes:
Both channels should be used only when the business has sufficient budget, fulfillment capacity, and a proven offer.
A one-time launch fee may apply based on campaign complexity, tracking requirements, landing page needs, and creative production.
Advertising management does not include the client's advertising spend.
Typical launch fee
$750
per advertising channel
Recommended customer path
The core system comes first because paid traffic flowing into a broken follow-up process simply creates more expensive leakage.
Install the Lead Capture and Follow-Up System
Confirm the CRM, tracking, forms, and automations are working
Add one advertising channel
Collect performance data
Expand to a second channel only when justified by results and capacity
Timeline
Our work
A look at the websites, CRM pipelines, and follow-up systems we build for local service businesses.
Med spaSample projectLumina Med Spa
HVACSample projectNorthline Heating & Air
DentalSample projectBrightside Family Dental
The objective
Capture more inquiries, follow up faster, organize the sales process, and create more opportunities to book qualified appointments.
FAQ
Established local service businesses that already have a proven service or offer, want more organized lead management, miss calls or lose track of inquiries, need better follow-up and appointment booking, have someone responsible for responding to leads, and want one connected system instead of several disconnected tools. It is not for businesses looking for guaranteed lead volume, guaranteed revenue, or a replacement for their sales team.
The Lead Capture and Follow-Up System is onboarding starting at $2,000, plus $497 per month for monthly management. The exact onboarding fee depends on the amount of implementation required.
CRM and Lead System Setup (starting at $2,000) is for businesses that already have a usable website. Website Improvements Plus CRM Setup (starting at $2,500) adds targeted website updates, new conversion sections, and improved calls to action. Full Website Build Plus CRM Setup (starting at $4,000) is for businesses that need a new website. Final onboarding pricing is confirmed after reviewing the existing website, offer, assets, and implementation requirements.
Website hosting and maintenance, CRM and automation monitoring, form and booking monitoring, basic system troubleshooting, light website and content updates, performance and system review, and limited monthly website changes within the agreed scope. It does not include unlimited revisions, custom software development, or major redesigns.
Paid advertising is optional. One Advertising Channel is $1,000 per month, and Google and Meta Management is $2,000 per month. A one-time launch fee may apply, typically $750 per advertising channel. Advertising spend is paid directly by the client to Google or Meta and is not included in advertising management.
We recommend installing the core system first, confirming the CRM, tracking, forms, and automations are working, then adding one advertising channel and collecting performance data. Expand to a second channel only when justified by results and capacity. Both channels should be used only when the business has sufficient budget, fulfillment capacity, and a proven offer.
Week 1 is strategy and setup: we review your business, offer, existing website, and lead process, build your CRM pipeline, configure calendar and lead tracking, and create follow-up workflows. Week 2 is implementation and testing: we complete the website work, connect forms and booking tools, test notifications, automations, and missed-call text-back, confirm tracking and lead routing, and review the final system with you.
There is a three-month minimum commitment for monthly services, then month-to-month after the initial commitment. Onboarding payment is required before work begins, monthly services are billed in advance, and additional work outside the agreed scope is quoted separately.
No. Guaranteed lead volume and guaranteed revenue are not included. Marketing creates opportunities. Your response speed and sales process determine how many opportunities become customers.
Accurate business information; website content, images, offers, and access; prompt responses to leads; sales calls and appointments; fulfilling the service; paying advertising platforms directly; required legal business information for messaging registration; and timely approval of campaigns and website changes.
Our automations follow up by text and email, but calling leads on your behalf and sales or appointment-setting staff are not included. Your team is responsible for responding to leads and conducting sales calls and appointments.
SMS and automated messaging require appropriate consent, opt-out handling, and carrier registration where applicable. Messaging functionality may be delayed until the required client information and approvals are complete.
Let's build momentum
Book a strategy call. We'll review your business, offer, existing website, and lead process, and recommend where to start.
Lead Capture and Follow-Up System
Onboarding starting at $2,000 · $497 per month · Paid advertising optional